1 Billion and Counting

Children Completing ABCmouse.com Learning ActivitiesI am delighted to share my thoughts about a major milestone that we recently celebrated at Age of Learning, when a five-year-old boy in Tennessee completed a mathematics learning activity on ABCmouse.com called Ring It Up.

Why is that worth noting? Because it was the 1,000,000,000th learning activity completed on ABCmouse.com. Yes, that’s one billion with a b.

That’s a big number, but what’s most important is what it represents. Ever since we launched ABCmouse.com, our goal has been to help children learn. More specifically, we set out to “help children build a strong foundation for future academic success.” And our commitment to that goal is stronger than ever—we are hard at work expanding our curriculum and creating new ways to “Bring Learning to Life” for children throughout the U.S. and around the world.

Providing highly engaging, curriculum-focused learning resources to millions of children, families, and teachers is important, but even more important is the impact these resources are having.

We’re reminded of this every day through the sheer volume of feedback messages that we receive from parents and educators—more than one million to date. More formally, the independent research studies we’ve commissioned show that both teachers using ABCmouse.com in classrooms, and families using ABCmouse.com at home, are seeing children improve not only in academic readiness, but also in motivation, engagement and self-confidence.

Furthermore, large-scale research studies assessing the effectiveness of ABCmouse.com have concluded that ABCmouse.com accelerates learning and helps children make significant gains in phonics, vocabulary, literacy and numeracy. In one such study, children who had regularly used ABCmouse.com scored more than 50 percent higher on assessments of early reading and math skills than children who had just subscribed.

That’s what the one billion milestone is really about—positive impact on a large scale.

Of course, reaching this milestone represents a considerable effort from our ever-expanding Age of Learning team of professionals. We could never have achieved it without the dedication of our expert Curriculum Board, our highly talented visual artists, designers, writers, editors, composers, musicians, voice-over artists, producers and engineers, not to mention our capable management team. I thank them all for their steadfast commitment to achieving our goals.

Now on to the next billion!

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